The Ministry of Commerce branch in the Northern Frontiers Region took part in the 2023 International Ghee Festival held in Arar city, with the participation of 11 Arab and foreign countries over a span of 6 days.
The Ministry's booth at the festival showcased the services provided to businesses, commercial establishments, and e-commerce stores. It also focused on informative messages aimed at promoting consumer rights, raising consumer awareness, and educating merchants about their responsibilities in the buying and selling process. The messages emphasized the importance of transparency, clarity in commercial transactions, and protecting consumers against fraudulent and deceptive practices.
The Northern Frontiers Region is renowned for its ghee production industry, which is a significant livestock-based product. Ghee is produced in large quantities throughout the year.