Exhibit inaugurated at compound, more are planned in schools, to implant rational consumerism
MCI embarked, recently, in carrying out a plan to raise consumers' awareness of their rights, in the Eastern region, as it held an exhibit at Al-Rashid compound, in Al-Khobar, in order to raise consumer's awareness of cheating and counterfeit products.
The move falls in line with the keenness shown by Prince Saud bin Naif bin Abdulaziz, the Governor of the Eastern region, to protect consumers.
It coincides also, with summertime 5-day events, taking place in the region, displaying items of counterfeit commodities, including electric appliances, spare parts, cosmetics and other items.
Revamping such awareness raising events will continue in the region, round the year, in addition to holding similar activities at schools, to implant rational consumerism in the young, through educating them the features of pirated, forged items and fraud snaky ways.
Noteworthy, MCI has implemented consumers' awareness related campaigns, recently, among are: Don't Ask How Much is it?, which compels shops of attaching price tag on displayed items, We Are Proud of our Language, which demands shops to write bills in Arabic and that one which prevent the motto of: Sold Goods are not Refunded and/or Replaced, to enforce shops to refund, replace and/or replace spoiled or damaged good.
The ultimate goal is to protect consumer, and stop shops violations and forcing applicable rules against offenders.